How to Capture the Hearts and Minds of the people who are doing the work
with Eric Michrowski, CEO Propulo Consulting Susan Tatum sits down with Eric Michrowski, CEO at Propulo Consulting to discuss his ideas...
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EPISODES
Aug 7, 2019
Developing a Competitive Advantage by Owning Who You Really Are
with Adam Landrum, CEO at Up&Up Agency In this episode Susan Tatum sits down with Adam Landrum CEO at Up&Up Agency. Adam's company works...
4
Jul 31, 2019
Crafting your Niche and Your Ideal Client Persona
with Jim Hohl & Lucas Garvin In this episode Susan Tatum sits down with Jim Hohl and Lucas Garvin, Co-Founders and Co-CEO's of The...
2
Jul 24, 2019
Achieving Differentiation through Exclusivity
with Jason Bland Differentiation can take on many forms and exclusivity in an industry or market can be a powerful differentiator. In...
5
Jul 17, 2019
Differentiation through Vertical Integration and Personal Interaction
with Craig Hall In this episode Susan Tatum sits down with Craig Hall, Founder of Marketing Wiz to discuss differentiation in the Wealth...
4
Jul 3, 2019
Differentiation through Buyer Focused Marketing Content
with Dario Priolo Technology is wonderful! But has it caused us to become too user focused? In this episode Susan Tatum sits down with...
4
Jun 26, 2019
Marketing through Personalized Videos
with Ethan Beute Susan Tatum welcomes Ethan Beute, VP of Marketing at BombBomb and author of the book "Rehumanize your Business" to...
8
Jun 26, 2019
Using Digital Growth Diagnostics to Advance in the Technological Space
with James Robert Lay Susan Tatum visits with James Robert Lay, CEO of Digital Growth Institute to discuss growth in the digital space...
5
Jun 12, 2019
Building Your Brand with the Brand Doctor
with Henry Kaminski, The Brand Doctor Susan Tatum visits with Henry Kaminski, the Brand Doctor. Henry is a Brand Strategist That Ties...
5
Jun 5, 2019
Why you should not be so quick to abandon your Specialty
with Curt Anderson Curt Anderson is an eCommerce Consultant working relentlessly to help US manufacturers execute eCommerce strategies....
7
May 29, 2019
How Company Values Help Focus Your Business
with Shawn Freeman Today's guest is Shawn Freeman, Founder & CEO of TWT Group, Inc. Shawn is growth-minded, understands what it takes to...
9
May 22, 2019
Authority Positioning to Strengthen Your Brand
with Mike Saunders "When you come off as caring and confident, people intrinsically know that you know what you are talking about and...
8
May 15, 2019
How to Build Confidence in the Direction Your Business is Going
with Greg Linnemanstons In this episode Susan talks with Greg Linnemanstons, President of the Weidert Group, about his focus on marketing...
6
May 8, 2019
From Controversy to Conversation
with Serenity Thompson In this episode we join Serenity Thompson, Managing Partner of A23 Advisors, a boutique consulting firm serving...
5
May 1, 2019
How to Use Marketing to Filter Out Unqualified Prospects
with Dave Orecchio In this episode we join Dave Orecchio, founder & CEO of inbound sales and marketing agency, Bristol Strategy to talk...
15
Apr 24, 2019
How to Use Copywriting to Differentiate
with Anna Goldsmith In this episode we join Anna Goldsmith, Partner & Copywriter at The Hired Pens, to talk about standing out in a...
7
Apr 17, 2019
Why You Need a Unique Position
with Lawson Abinanti In this episode we join Lawson Abinanti, founder of Messages That Matter, author and expert on the topic of...
5
Apr 9, 2019
Dare To Differentiate
with Susan Tatum Dare to Differentiate is a podcast for business owners in crowded industries who want to learn how to rise above the...
6
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